Sobha Developers

A builder of luxury residential projects and gated communities, Sobha Developers advertised itself primarily through print and outdoor mediums. Here, I’ve shared some of the ads I wrote for print. The first one, a half-page ad, is for a residential project located on the outskirts of Bangalore, right next to a forest. I love this ad because it’s long copy and written in the form of a story. Interestingly, I wrote this ad one month into my first job as a copywriter. It was my first published piece.